In this issue we discuss how the evolution of CRE education is molding the
next generation of brokers and the best
new strategies for utilizing this next
generation to improve our businesses.
But it’s not just about the education of
our newer and younger brokers. Only
those that continue to learn and keep
pace with the changes will truly succeed, which is why continuing education
across all demographics is so vital in
this everchanging industry.
I hope you enjoy this issue, and remember, either you succeed or you learn!
Geoffrey Kasselman, SIOR, LEED AP,
2017 SIOR Global President
The world is changing, and the world
of commercial real estate is changing
right along with it. Gone are the days
of under-informed, overly-risky deci-
sions and investments. Today’s climate
includes drones, virtual reality, auto-
mation, robots, self-driving commercial
vehicles, cyber security, IoT, and in-
depth data and analytics to go with all
of it. You can know everything you want
about a property or a tenant with the
click of a mouse.
In order to thrive in the CRE industry
alongside these changes, a younger
generation of brokers is being educated
much differently than previous generations. The opportunities available for
knowledge and learning are much
vaster, complete, and efficient than they
were even a decade ago.
When someone earns the SIOR designation, you know they have met the
stringent qualifications of experience,
production, ethics, and education. We
know the importance of education here
at SIOR, and that’s why, in this issue,
SIOR Report is taking a closer look at
how education plays a vital role in today’s ever-changing industry.
Geoffrey Kasselman, SIOR,
2017 SIOR President
Newmark Grubb Knight Frank,
A MESSAGE FROM THE PRESIDENT