The rebound from economic distress post-recession has been slow coming. But to those businesses
who have embraced the concept of
‘survive, revive, and thrive,’ the light at
the end of the tunnel has never burned
brighter. Countless stories exist about
how to survive a recession, but how
do we return our businesses to
profit making mode now that the
economy has turned itself around?
In fairness, there most likely isn’t any
one industry that hasn’t fallen victim
to disaster stories of foreclosures or
downsizing. Not to mention, who hasn't
heard ‘I can’t afford it’ more times than
‘sure, I can buy that right now!’ We have
become all too familiar with ‘how does it
feel to want’ rather than the satisfaction
of immediate gratification.
To elaborate on how this affects us in
the workplace, I’ll define each word in
its proper context.
to survive is
alive or in existence, to live on, to
continue to function or prosper; to revive
is to return to consciousness or life, and
to become active and flourish again;
to thrive is to grow vigorously, to gain
in wealth or possessions, to progress
toward or realize a goal despite, or
because of, circumstances.
In summary, explore, discover, and map
a clear path to your vision of the future
by thinking long term.
If your business is still running in
survival mode, ask yourself some
of the harder questions. What
could you be investigating? Did you
solve existing problem(s), or is there
doing? Realize that
answering these questions
can open up additional doors
of conflict, and be prepared to
The use of technology (or fabricated
intelligence) vs. humanity serves as an
example to this challenge. Sellers of
software are human
service providers that
sell machinery and its
technology to users that
require technical assistance.
How is it that technology can
stand up to humanity in
the business world?
Can either clearly
communicate to the
user what it’s like to
use the product? Is the
information presented in a
logical sequence? How consistent
is the system? How flexible is it, and
how forgiving is it to human error?
Fundamental flaws in technology trace
to missing features from a lack of clear
communication with the user.
By Sharon Miller Trackman, Qube Global Software